October 14, 2026

Software That Knows Your Shop

A Live Launch with Sunny Han and Alex Troesch | October 29, 2026 | 2–3pm ET
Fulcrum Live Launch: Software That Knows Your Shop, October 29, 2–3pm ET, with Sunny Han and Alex Troesch

Every shop runs on its own rules. How you quote, who you buy from, what each customer expects, how similar jobs went the last time. That knowledge usually lives in people’s heads and inboxes.

On October 29, Fulcrum’s CEO and VP of Product will share what we’ve been building to put it to work for your shop.

What you’ll see

  • What’s new from Fulcrum, and why we built it
  • How software can learn the way your shop actually runs
  • How that understanding takes work off your team when they deal with customers and vendors
  • Live Q&A with Sunny and Alex

Who should join

Owners, operations leaders, and the people on your team who handle quotes, orders, and customer communication at job shops and fabricators.

Meet your hosts

Sunny Han, Founder & CEO, Fulcrum

Sunny Han, Founder & CEO, Fulcrum

Throughout his career, first as a strategy consultant then as a software consultant, Sunny saw businesses struggling with poorly produced software and ill-fitting strategies. Sunny’s goal is to unite business acumen with software solutions: to witness how companies can change with the right influence and guidance.

Alex Troesch, VP of Product, Fulcrum

Alex Troesch, VP of Product, Fulcrum

Alex is an analytical, results-driven professional who excels at working through transformation. She has spent her career working for a large national retailer and is adept at using data to drive consumer insights. Her greatest strengths center upon strategy development and an abundant curiosity in consumer analytics.

Save Your Spot

Can’t make it live? Register anyway and we’ll send you the recording.

Transcript

New to Fulcrum? Schedule a demo.